October 14, 2020

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April 18, 2018

ARTIST SPOTLIGHT: MILES ALDRIDGE

THE FASHION OF EXISTENTIALISM

For photographer Miles Aldridge, the fashion world is deep in his DNA. After quickly rising to success in fashion photography, he, like his predecessors Helmut Newton and Richard Avedon, veered his work in a different direction and sought to capture peculiar and stirring cinematic vignettes. While living amongst the glamour of the fashion world, Aldridge was fascinated about what real life might be like behind the glitzy facade, and this prompted him to create images reflecting hyper-stylized and glamorous scenarios of dazzling banality and existentialism.

Using Hollywood lighting and production techniques, he captures a decisive moment of ordinary domestic life and juxtaposes it with a hyper-glamorous expressionless model to create a surreal and cinematic narrative. The central character in his work could be a bored housewife or an over-protected daughter, but each protagonist appears caught in an existential moment, a moment of realization, anxiety or boredom, which prompts the viewer to wonder what brought them to this point.

The first thing someone notices about Aldridge’s work is the electric color palette of the hyper-stylized world, but upon closer inspection, a darkness reveals itself from the beautiful deadpan model-esque character, drawing you in to feel some empathy or compassion for her both bleak and beautiful situation.

For Aldridge’s most recent body of work, (after), he collaborated with the artists Maurizio Cattelan, Gilbert & George, and Harland Miller, placing their artworks or the artists at the center of his work. In each series, he seeks to expand the medium of photography through subject matter and technique. He creates otherworldly and surreal encounters by a female nude with Cattelan’s art, has Gilbert & George awkwardly interacting in their would-be home with an androgynous male model, and places Harland Miller’s large-scale paintings of book covers into actual book covers held by 50’s pin-ups.

Aldridge’s work can be found in many important collections and adorns the walls of various boutique hotels. His photographs fit perfectly into ‘fabulous’ places. Most recently, his work was placed in the lobby of Cachet Boutique, a luxury 105-room hotel in Midtown West, Manhattan.

For inquiries about Aldridge’s work please contact info@mercercontemporary.com

February 12, 2018

FINANCIAL TIMES

Career Changers: How To Make A Fresh Start In The Arts

Excerpt: Nicole Bray made the switch from working in advertising as an account director to art curation and consultancy via Sotheby’s Institute of Art in her mid-30s. When she entered the job market, she was determined not to compromise and turned down a marketing role at an auction house. “You have to be very honest with yourself.It wasn’t where my heart was.” In the end, she decided to set up her own company, Mercer Contemporary.

She found the key to a smooth transition was creating a network of mentors. “[In] deciding which [art] school to go to, I became queen of the coffee chat. People love talking about themselves and love being admired.” She would ask for 15 minutes of someone’s time and buy the coffee. “You have to make it easy for them,” she advises.

Money — or worry about a lack of it — can prevent professionals from making a switch, particularly to the creative industries.

February 7, 2018

FOUR ARTISTS
TO WATCH, ACCORDING TO NICOLE BRAY

Career Changers: How To Make A Fresh Start In The Arts

Nicole Bray is the founder of Mercer Contemporary. From the bedroom to the boardroom she curates artwork to reflect the vision of private, corporate and non-profit clients and steers them through the exciting process of procuring, deaccessioning, managing, and displaying artwork. Having graduated from the Contemporary Art MA program at Sotheby’s Institute of Art-New York, she has developed a keen eye for both established and emerging artists, and why their work is worthy of consideration or collecting. Here are four contemporary artists to keep an eye on, according to Nicole.

Vaughn Spann: A Rising Star of Materiality and Abstraction

When confronted with Vaughn Spann’s work there is an immediate intrigue into the compositional delicacies between the figurative and abstraction. Rich with textures, color and subject matter, he seeks to contribute to the dialogue of the black experience which was once written out of the Art History books. Historically, cultures have been valued on the perceived importance of their art, and there was once a time when no one believed in the value of work made by black artists. Contributing to this critical social and art historical narrative is a central intent and theme running through Spann’s work.

Physicality and materiality sit at the heart of his abstract works. Experimenting with twine, fabric, spray paint, oil paint, resin, plastilina, and paper, to name only a few, he creates luscious reliefs that combine painting as sculpture. Roused by the radical spirit of David Hammons and Shanique Smith, Spann takes objects of the everyday, readily found in hardware stores or at home, and transforms their meaning through context and the introduction of other materials.

From High Finance to High Art: Sarah Meyohas

What if an artist traded stocks online in a gallery and visualized the moves in the market on a canvas? What if an artist created a digital currency called Bitchcoin that was backed by photography assets at a fixed exchange rate of 1 Bitchcoin to 25 square inches of photographic print? What if the artist took over the desolate Bell Labs Holmdel Complex and hired temps to pick tens of thousands rose petals to be captured as digital data? This is a mere sampling of the artwork created by the phenomenal Sarah Meyohas.

Meyohas was born and raised in New York, and she’s not your typical artist. At 24 years old, she has a finance degree from Wharton and started out by taking the precedential path of interning with Distressed Private Equity and Hedge Fund firms while in college. However, after completing a photographing class, her love for the arts was sparked and snowballed into her applying to Yale to complete her MFA.

Meyohas’s practice examines how we conceive value, understand value, and how it’s represented, traversing the world of finance and art. Her project Stock Performance 2016, comprised of her trading stocks online chosen subjectively based on their name or industry, with the goal of moving the stock price to see a visual change. Meyohas effortlessly combines the grit of finance, value and exchange with the feminine softness of flowers, the body and mythology to generate an undeniable presence of soft power.

Finding Vitality and Stillness with Russell Tyler

Walking into Russell Tyler’s studio is an absolute treat for the eyes as you’re greeted with an array of colorful and luscious canvases. A master of color and movement, Tyler draws upon our art historical forefathers of Abstract Expressionism, the Sublime, and Minimalism. Tyler works in three different styles, yet they all look and feel unquestionably connected: minimalist forms with expressive gestures, expressive abstraction of instinct and chance, and abstract forms derived from nature.

Tyler’s minimalist paintings draw from Joseph Albers and Mark Rothko in their repetitive rectilinear forms. Where Albers was seeking perfection in the line and experimenting with color combinations, Tyler purposefully hand paints the lines so the imperfection, or wonkiness, is visible and experiments with varying shades of the same color. The subtly in the color and the repetitive forms might remind the viewer of a Rothko canvas and its meditative pull. However, the gestural brushstroke, the evidence of fingers being dragged through the paint, or a drip of contrasting color, breaks the viewers interaction and draws them in to examine the intricate evidence of the artist’s hand at play.

Off the Wall with Lisa Fromartz

Lisa Fromartz, lives and works surrounded by her dynamic and intricate sculptural installations, and her colorful and gestural paintings. Her allegiance to highly visual art with strong composition has remained constant throughout her career. Her desire to embrace her surroundings and absorb the cultural landscape in elegant abstraction is a signature note of her style. She takes the vocabulary of everyday objects and the mass media to create vibrant, exciting, and sensual works.

Pitching from sculpture, to collage, to photography, and painting, her work draws on the detailed messiness of life, but her skillful abstraction of the elements erases their previous meaning to produce a work that is open to interpretation each time it is encountered. This openness gives the work longevity and rewards the viewer with each encounter. Her sculptural works are incredibly playful and sophisticated in composition, as she explores and incorporates unexpected forms and materials like foam, crutches, window blinds, hair rollers, plastic, mesh and metal scraps. However, it’s not until you look closely at the sculpture that the familiarity of these objects reveal themselves from the abstract. These sculptural installations and mobiles were a springboard for Fromartz to create prints, collages, and photographs, drawing on the colors, forms, fragments, and representations of the objects she had gathered from the streets.